Sales Development Representative

Job Description

SharpSpring is a Gainesville-bred, cloud-based automation technology platform for marketing agencies and small- to mid-sized businesses (SMBs) that rivals top competitors with its features, functionalities, and performance. We added Perfect Audience (PA) to the SharpSpring team in 2019 and the platform adds some powerful lead functionality capabilities that enhance our overall offerings. The features of PA complement SharpSpring’s core feature set which are designed to track, nurture, and convert leads into sales. We pride ourselves in knowing that our product is powerful, affordable, and accessible for everyone.

That being said, we are looking for people who like working in small teams and are excited about being part of a fast-growing organization! Perfect Audience is searching for skilled and energetic Business Development Representatives (BDRs) to support our new Sales Acquisition Team. As a Perfect Audience BDR, you are responsible for moving leads from prospect to demo attendance while providing knowledgeable, clear, and convincing communication. You will serve as a key role in helping us reach and exceed our sales targets.

Are you an organized individual with a drive to take ownership of your work? Do you have a positive, customer service-oriented attitude? Do you have a knack for building rapport with others? If you said yes to any of these and you enjoy working on a tight knit team, we’d love to hear from you!

The Responsibilities:

  • Outbound calling and emailing to identify, nurture, and transform marketing-qualified leads into sales-ready leads, while using Perfect Audience’s CRM to track lead activity
  • Overcoming objections and pitching prospective clients on the value of adding PA to their business
  • Creating interactive videos to personalize your outreach with prospective clients 
  • Analyzing and reporting on the success of efforts to turn marketing-qualified leads into opportunities
  • Maintaining accurate and up-to-date records of potential clients for effective follow-ups 
  • Scheduling and partaking in callbacks to assess and understand the prospective client’s needs/desires, discuss their Digital Advertising needs and educate them on Perfect Audience
  • Working with your manager and your teammates to strategize and implement action plans

The Person:

  • You demonstrate a strong sales aptitude: assertive, persistent, attentive, self-motivated and coachable.
  • You communicate effectively to a variety of audiences, in both written and oral forms. 
  • You are well-organized yet remain adaptable to adjust with the needs of the team. 
  • You are goal-oriented and strive to meet and exceed your sales goals. 
  • You are familiar and comfortable with digital advertising and marketing automation software.
  • You adapt quickly and are successful in a fast-paced environment.
  • You understand the dynamics of teamwork and play an active role on any team that you are on.
  • You are a natural brand ambassador and draw people in with the way that you communicate and complete your work. 
  • Major plus! You have more than two years of cold-calling and/or B2B sales experience, SAAS selling experience, Digital Ad Tech experience or you have a Bachelor’s in business administration, marketing, or related field.
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